Youtube has been around for almost 15 years now, and in this short time it has amassed more than 1.9 billion monthly active logged-in users. If you are just starting out on the platform, you have to look at that figure as both your potential audience and your content-creating competition.
The task of becoming popular on the world’s second largest search engine may seem overwhelming. However, with proper planning you can devise a winning strategy that will increase your online visibility. Follow these tips for Youtube beginners and you will be on a straight line to Youtube popularity in no time!
Consistency is Key
Whether you are making videos about your pet duck or trying to sell a specific product, consistency is the key to your success. You cannot upload a clip today and then come back a few months later with the follow-up video. Even if your first piece of content was successful, you have probably lost all of your subscribers in the meantime.
It is best to have a few videos already done and ready for upload before you even publish the first clip. Then, depending on your audience, their requests and your success, you can create an upload schedule that will allow subscribers to get used to your upload rate.
Don’t worry about the competition
If you are just beginning to upload content on Youtube, you do not need to worry about the competition yet. They probably have years of experience on the network ahead of you. The best thing to do right now is to learn how to use the platform, focus on your content ideas and develop a brand for your channel.
Get good at editing
As we mentioned before, Youtube was activated on February 14, 2005. In all this time, entire generations of viewers have developed a certain taste for video quality. If the clips that you upload lack high-resolution video and crystal-clear audio, they will immediately close it and never subscribe to your channel.
Your best choice is to invest as much time as possible in learning editing software. Mingling with both video and audio files will develop your skills and help you create more attractive content.
Implement SEO tactics
One aspect of Youtube videos that escapes many content creators is the use of SEO tactics. Unless you are working with professional services like youtubegrow.com, you will have to invest a lot of time and money into this process.
SEO tactics is a group of seemingly insignificant details, but which will prove to be crucial for the number of users that you can attract, and it includes stuff like:
- The title of the video
- The description of the clip
- The thumbnail that you use for the video
- “Call to action” buttons
Most people will find your clips easier if you have your SEO details in order. All of them must contain keywords that are relevant to your content and act as an irresistible attraction for new users. In time, people will subscribe to your channel because they will appreciate your attention to these details.
Collaborate with other users
If you are having trouble amassing loyal viewers, you can choose to buy Youtube subscribers. Many big companies use this strategy to enhance their audience and reach a higher number of users.
Once you reach a following of a few thousand subscribers, you can collaborate with other users from different industries than yours. You can make joint-created videos where you advertise each other’s products and services. This kind of collaboration will help you attract some of their followers to your channel and vice-versa.